For heads of sales and enablement
Sales coaching software that coaches every rep on every call.
Your team learned the methodology in a workshop. Ricavi checks it live on each call and prompts the step a rep missed while the buyer can still answer.
6.3xSales performance lift. Teams that get coached consistently outperform those that don’t.
What Ricavi does on every call.
Live on every call
Prompts the rep while the buyer is still talking.
Each call scored
Each score points to timestamped moments from the call.
Rehearse the call
A coaching chat, already loaded with the call, lets the rep practise.
Your sales method
Any sales methodology, or build your own.
Where Ricavi sits
Coaching on the calls and CRM you already run.
Calls come in from Google Meet, Microsoft Teams, and Zoom. Ricavi sits above your CRM and guides the work at every stage. Calendar and files sit alongside.
83%
Less admin
Ricavi writes the call notes, drafts the follow-ups, and updates the CRM once reps approve.
The stack: calls on Google Meet, Microsoft Teams, and Zoom feed Ricavi. Ricavi sits above your CRM (HubSpot, Salesforce, Microsoft Dynamics): account, deal, and contacts come up, drafted updates go down once the rep approves them. Google Calendar, Outlook, Google Drive, and OneDrive sit alongside.
Google Meet
Microsoft Teams
Zoom
Google Calendar
Outlook
So the pre-call brief lands 30 minutes before each call.
Ricavi sits above your CRM and guides the work at every stage.
- Price objection
- Decision process still open
- Scorecard, 62/100
Calendar
Files- Google Drive
- OneDrive
Connected at onboarding, with your calendar.
HubSpot
Salesforce
Microsoft Dynamics
Not a DIY product. Installed and monitored by sales and technical leaders.
Real-time sales coaching
Ricavi tells your rep what to ask while the buyer’s still on the call.
Twenty-two minutes into a discovery call, the decision process is still open on the MEDDPICC checklist. The sidebar flags it and writes out the question to ask, while there’s still time.
Prep before the call
A brief arrives with the account, attendees, and past notes from your CRM. The rep sets the call objective and gets a suggested agenda.
Your prep carries into the call
The Ricavi panel starts the call with the methodology and objective already set, here MEDDPICC and Discovery.
This is a sales call
Google Meet
Microsoft Teams
Zoom
The person on screen is your prospect, and the panel beside the call is the Ricavi panel.
The prospect pushes back
At 18m 22s the prospect objects to the price, and the panel shows the objection with a recommended response.
The missed step gets flagged
At 22m 10s the decision process is still open after the halfway point, so a smart nudge appears with the question to ask.
What Ricavi is
Ricavi is a coach beside every sales call.
Ricavi helps the rep before the call, during it, after it, and between calls. The usual ways to get better each help at one point, and none of them is there while the buyer is still talking.
- Yes
- No
Before the call
Yes: A brief with the account, attendees, and past notes from your CRM.
Yes: Weeks before, taught once.
During the call
Yes: Prompts the rep in the moment, while the buyer is still talking.
No: No help while the buyer is talking.
No: Recording. No help.
No: No help while the buyer is talking.
After the call
Yes: A scorecard with timestamped moments, and drafted follow-ups the rep approves.
62/100 overall scoreSee the scorecard ↓
No: A summary of what was said. No coaching.
Between calls
Yes: Role-play against an AI-simulated prospect, in a coaching chat already loaded with the call.
Yes: A week later, and only for the calls there’s time to hear.
One example call
One call, coached from the brief to the one-on-one.
One example call, from start to finish, and when each sales coaching tool steps in.
- 30 min before
A discovery call is on the rep’s calendar.
A brief arrives with the account, attendees, and past notes from your CRM. The rep sets the call objective and gets a suggested agenda.
- 18m 22s
The buyer says, “This seems too expensive for what we’re getting.”
The sidebar shows a phrase to acknowledge the objection, a recommended response, and alternatives.
- 22m 10s
The decision process is still open after the halfway point.
A smart nudge appears with the words to say: “Who else is involved in signing this off, and what are the steps?”
- 40m 10s
The call ends.
A scorecard on five skills and your methodology is ready. Each score points to timestamped moments from the call.
- Before the next call
The rep wants another run at the price objection.
Role-play against an AI-simulated prospect, in a coaching chat already loaded with the call. It stays private unless the rep shares it.
- Before the one-on-one
The rep’s objection handling scores have dropped.
The manager gets a coaching card with a suggested training plan to send.
Times are from one example call. Smart nudges fire only for critical steps that are still open after the halfway point.
“
Ricavi has helped me generate 50% more net new opportunities. Over an 11-week period, I was able to secure 12 new deals, resulting in a 38% increase in our quarterly sales.
Conor Bell
Account Executive, HubSpot
Under the bonnet
Built on how sales is taught, not bolted on.
Any sales methodology, or build your own. Behind Ricavi are 20 years of the founders’ sales coaching and 5,000+ built-in skills. One setting changes the method everywhere Ricavi coaches.
Set the methodology you trained. Ricavi coaches to it.
Any sales methodology, or build your own.
MEDDPICCActive
Built in
- MEDDIC
- BANT
- SPICED
- Challenger
- SPIN Selling
- Gap Selling
- Sandler
- Solution Selling
One methodology is active for the whole company. Switching takes one setting.
Set by your admin
The checklist tracks it live, and a nudge flags the step that’s still open.
Will reps feel watched?
Who sees what, starting with the buyer.
Reps want to know who’s listening before they trust the sidebar.
During the call
What the prospect sees
An ordinary call. Nothing is added to it, and no bot joins by default.
22m 10s · Nothing changes here
What the seller sees
The same call with the Ricavi panel beside it. Only the seller sees the nudge.
22m 10s · The nudge arrives here only
Recording, transcript, and summary
The seller and their manager see them. Your admin sets which calls are recorded.
Scorecard
The seller sees their own. Their manager sees their reports’.
Coaching chats
Private unless the seller shares them. A manager sees shared chats, read-only.
Call coaching software that shows the reason behind every score.
Every score comes with timestamped moments from the call, so a rep can check it.
Ricavi scores each call on five skills and against your methodology.
Scored against
MEDDPICC
Metrics
Economic buyer
Decision criteria
Decision process
Paper process
Identify pain
Champion
Competition
Why
The coach’s note gives the reason: the proposal was a generic one for the sector, and discovery didn’t start until 40 minutes in.
On record
The call summary notes the same thing, so the score and the summary agree.
Next move
One press drafts the discovery questions the rep skipped, ready for the next call.
How it fits together
Everything working together, on every call.
Ricavi helps the rep before the call, during it, after it, and between calls. Nothing is written to your CRM until the rep approves it.
- The call, on Google Meet, Microsoft Teams, or Zoom
- The live sidebar prompts the rep in the moment
- Any sales methodology, or build your own
- The scorecard, five skills and the method you use
- The coaching chat, already loaded with the call
- Your CRM, updated once the rep approves
- Call notes
- Follow-up to Hannah Moore
- CRM update
Meet us before you buy. Watch, read, or join.
Revenue Leaders podcast
Hosted by Luigi, Regan, and Dave
The B2B Sales Playbook
By Luigi and Dave
The live weekly session
Free, in Growth Forum
The people behind it
Built by builders.
Dave builds companies. Regan builds sales teams. Luigi builds performance.
Built-in skills
5,000+
Each one is a play for one moment in a deal, like handling a price objection or mapping the buying committee.
“I have been working with the team at Ricavi for the last two months and already achieved higher conversion rates and a faster sales cycle.”
Stuart Cook
MD, TWIYO
“
“I was at dinner and overheard my team telling our GM how valuable they found Ricavi.”
Jane Susak
Sales Manager, Essential Assessment
FAQ
How sales coaching software fits the way your team sells.
Sales coaching software checks a rep’s real calls against your sales methodology and coaches them on what’s missing. Ricavi is AI sales coaching that works at three points. During the call, a sidebar prompts the missed step. After it, a scorecard gives timestamped examples. Before the next call, a coaching chat lets the rep practise.
Sales coaching software that coaches every rep on every call.
Your team learned the methodology in a workshop. Ricavi checks it live on each call and prompts the step a rep missed while the buyer can still answer.